30.06.2006 |
The release of the compelling W+K Wayne Rooney poster for Nike has provoked much debate and controversy, in the UK and abroad. 'Patriotic or just offensive?' asked the Daily Mail. <br/><br/>'Rooney the 'Saviour' kicks off an unholy row' said the Independent. The Chicago Sun Times commented 'Nike ad crosses up Brits with testament to Rooney'.<br/><br/>And on the flipside of the serious debate, the iconic ad<br/>has also prompted spoof imagery in the national press -<br/>from a cartoon of Tony Blair in the Independent to a<br/>naked, painted Sophie Anderton in the News of the<br/>World. And the latest version to run....... a poster in<br/>Liverpool Street station - a fruit brand has parodied<br/>Nike's strapline - 'just juice it' using a banana instead of<br/>a swoosh.<br/><br/>The ad, unveiled on 20th June, was devised by<br/>creatives Chris Groom, Stuart Harkness and Guy<br/>Featherstone. Account Director Julian Cheevers said:<br/>'The passion and determination that comes out of the<br/>ad captures the optimism and patriotism that the nation<br/>loves to express during big tournaments such as the<br/>World Cup'.
29.06.2006 |
Wieden + Kennedy London were awarded 2 prestigious Gold Lions at the 2006 Cannes Advertising Festival last week for two of its campaigns for Honda. <br/><br/>The agency won the Golds in the film category for the Civic Choir and Impossible Dream spots.<br/><br/>Both advertisements have already won recognition this<br/>year at Creative Circle, BTAA and the Clios.<br/><br/>For more info please click on the link below
21.06.2006 |
On Tuesday 20th June Honda relaunched their 'Impossible Dream' ad with a patriotic twist. To support the England team in their World Cup game with Sweden, a one off showing of the ad was aired. <br/><br/>The ad featured karaoke style sing-a-long words and<br/>numerous England flags. This adaptation brings new<br/>meaning to Andy William's song Impossible Dream.<br/><br/>Please click on the link below to view this ad.
20.06.2006 |
Wieden + Kennedy has shown its support for the England team today by hanging a giant flag on the side of our building. The flag is a copy of the latest Nike ad featuring Wayne Rooney.<br/><br/>Please click on the link below to view the flag.
